Blue Lives Matter is persuading people to refrain from buying Nike products.
Nike has started their new marketing campaign bringing their focus to a make-believe story centered on Colin Kaepernick. The campaign has fired up Blue Lives Matter to request a boycott of the company.
The company’s campaign presents Kaepernick with the words “Believe in something. Even if it means sacrificing everything.”
Kaepernick’s “sacrifice” evidently is referring to the former NFL player’s incapacity to get re-hired after voluntarily quitting the NFL.
The “believe in something,” is evidently alluding to Kaepernick calling police officers murderers, and kneeling in protest to the American flag.
“The choice of Colin Kaepernick by Nike to be ‘the Face’ of their 30th Anniversary Campaign is an affront to every American law enforcement officer,” Blue Lives Matter’s National Spokesman, Randy Sutton said.
“Nike’s pandering to Kaepernick’s brand of politically correct hate mongering against those who serve this Nation behind a badge and the disrespect he has sown to the symbols of the love of our country reveals how corrupt Nike has become,” Sutton added.
“When an organization is more concerned with profits than with the values of justice and service that thousands have given their lives to preserve, they reveal what they truly stand for….greed and dishonor.”
As an organization, Blue Lives Matter intends to refrain from calling for boycotts. A company is required to make an exceptional move to prompt a boycott call from Blue Lives Matter.
Blue Lives Matter has earlier called for only one other boycott, in response to Ben & Jerry’s marketing campaign promoting the fake narrative of Black Lives Matter.
Police officers are actually getting murdered due to this false, anti-police messaging. When companies publicize the shocking message that police has targeted black people for violence, they are putting officers’ lives at risk to increase their profits.
By dropping knowledge to these companies that they’ll only lose money by insulting police officers, we take away the financial incentive for these marketing campaigns.
Kaepernick began kneeling on the field during the National Anthem in the pre-season of 2016, as a means of protesting the flag over allegations that American police officers are racist killers.
“I am not going to stand up to show pride in a flag for a country that oppresses Black people and people of color,” Kaepernick said.
Kaepernick even sported socks depicting police officers as pigs along with his Nike shoes.
— @JohnDennisMAFL (@JohnDennisWEEI) September 4, 2018
The protest later turned out to be a protest of President Donald Trump by some after the president spoke out against the protest.
Kaepernick decided not to participate unlike the San Francisco 49ers after the 2016 season and sat out the 2017 NFL season when no other teams signed him.
His teammate Eric Reid was outspoken in his support of the anthem protests. Reid also didn’t sign again with the 49ers and became a free agent.
Both players have since been unemployed and have brought a lawsuit against the NFL accusing a colluding to keep them out of the game in retaliation for the turmoil caused by the kneeling.